Job Description

Marketing Ambassador

This role reports directly to the OWA Marketing Department and is vital to successfully driving revenue, building brand awareness, and creating unforgettable guest experiences. DUTIES AND RESPONSIBILITIES :

Educate guests on OWA's brand, amenities, and promotions

Have friendly, positive, and informative interactions; engage with guests of all ages

Perform as one of our costume characters, such as Tuki the Toucan, and provide guests service through performance, silent gestures, and character poses

Answer brand-related questions for guests by providing excellent brand knowledge

Promote OWA to increase sales, brand awareness, and build guest loyalty

Track performance of inventory and collect guests' feedback

Maintain communication with supervisors; answer texts and emails in a timely manner

Transport booth and materials to event locations; set up/break down booth at the beginning and end of shift

Store and secure company property when not in use

Assist social media team by capturing and sharing photos/videos of consumers interacting with the brand

Adhere to brand standards on all marketing programs

Ability to learn subject matter related to OWA and speak confidently/professionally in public settings

Provide guests' feedback on the brand; share new ideas with supervisor

Consistently perform costume maintenance to ensure operational, show-ready condition

Perform all other duties as assigned

QUALIFICATIONS :

Must be 18 years of age or older

Candidate must be 5'6"- 5'11" for this position due to costume fitment

Must have a high school diploma or equivalent

Must possess a valid state driver's license with a clean driving record; required for company auto insurance

Prefer a candidate that is pursuing or has obtained a degree in Marketing, Communications, Public Relations, or related field

Able to perform both indoors and outdoors in full costume

Work effectively in a hot and claustrophobic costume environment

Able to walk and stand for long periods of time

Physically able to balance, stoop, kneel, sit, crouch and stand as needed to perform duties

Display good nonverbal communication skills needed to bring the character to life

Ability to read social cues to help understand the level of interaction guests are comfortable with

Must be willing and able to work odd or irregular hours including nights, weekends, and holidays

Must be willing to travel to off-site events within a 300-mile radius of Foley, AL

Must be able to work efficiently in a fast-paced, high-volume work environment

Strong interpersonal skills

Ability to work independently without supervision, be self-directed, and demonstrate initiative

Must be able to lift items up to 25 lbs

Able to work outdoors in sunny, hot, humid, cold, and rainy conditions

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